THE BRIEF

Lava for Good, a podcast production company founded by music producer Jason Flom, came to our team wanting to revamp and relaunch their selection of podcasts with a focus on breaking into the social media space.  The task was to rebrand the Lava for Good selection of podcasts on criminal justice and prison reform topics, which included a rework of their visual guides, marketing, and branding. 

THE RESULT

The rebrand centered around the concept of “peeling back the layers”, a common theme among the Lava for Good podcasts. By applying this concept across marketing material and social media promotions, we created a recognizable visual system and helped them launch a succesful series of new podcast materials.